The Union

This year marks our third year of working with International Union Against Tuberculosis and Lung Disease (The Union) to promote their Union World Conference on Lung Health, to healthcare professionals across the globe. 

We built on the previous year’s strong success by creating a targeted early bird marketing sign-up campaign to encourage previous attendees to . Our main integrated digital campaign then followed driving new levels of engagement with health professionals from across the globe.

This campaign is a worthwhile cause to be involved with because the hope is that the learnings and shared communications from the conference will lead to new initiatives that can save lives. 

It‘s been a pleasure to work in partnership with our friends Gardiner Richardson on the campaign. Collectively, we’re proud to have been able to play our part in supporting such an important cause.